Our Story


We are a Family run Business based out of Florida.

My sweet husband Mike and our twin girls Abbey and Ella who inspired this sweet addition to our already busy entrepreneurial life. 

Our new boutique is designed to help make YOU feel effortlessly stunning and put together while being beyond comfy! 

The name Abela Story + Co is a combination of our girls and has the perfect play on them being the sweet addition to our lives, just as this amazing business was the one thing in life we never knew we were missing! 

We cannot wait to meet all of our locals as we open this store, and if you are not local dont worry girl, we got you, hence this amazing site so you can shop all our in person inventory while still enjoying our online business.

If you are new to us, first, WELCOME! Here in the ASC we do things a tad bit differently! We have an amazing online community that consists of women near and far as well our brand NEW storefront in the Tampa Bay Area! We offer several ways for you to shop and are LIVE daily with the most fun shopping experience of all! Modern cuts and vintage vibes is our motto for the different styles we offer and can be found in the 1000s of different items we carry whether shopping on our mobile app, our website, or during one of our daily live sales! We have so much fun keeping you gals super fashionable while being able to shop in person at our storefront, online via our website, or our mobile app and FB which are loaded with new inventory daily!

How. FUN. is that!! Soooooo make sure you go to your APP store and download ABELA STORY + CO so you never miss one single new gem! 

Carina. Mike. Abbey and Ella + The ASC crew
If you have any questions you can email us:

Orders: Orders@abelastory.com

All other questions: Customerservice@abelastory.com

and we would love for you to go LIKE AND FOLLOW our business page